The Honest Bison

The Honest Bison began as a family's quest for healthier eating and fitness. Founder Sean Lenihan, driven by the need for trustworthy and transparent food sources, left his career in experiential marketing to dive into grass-fed bison ranching. The business was established to provide unprocessed, humanely raised meats directly to consumers, addressing the lack of reliable protein sources in the market.

The ranchers practice Holistic Management, promoting the growth of diverse native grasses to feed the animals, enhancing meat flavor and eliminating the need for chemical inputs. The animals are raised on holistically managed ranches across South Dakota, Oregon, Montana, Wisconsin, and Minnesota. They are grazed on diets natural to them, including grass, local shrubs, berries, leaves, and wild grains. The regenerative ranching practices help maintain a balanced ecosystem, replenish soil nutrients, sequester carbon, and support plant biodiversity. Animals are treated humanely, allowed to roam in open pastures with access to fresh water, and are never confined to feedlots.

The Honest Bison offers a variety of meat cuts through their online shop, including steaks, roasts, ground meat, burger patties, brisket, short ribs, bratwurst, broth bones, bison tallow, offal cuts, and dog food. All meats are processed at USDA inspected plants and adhere to high standards verified by third-party certifications. Customer reviews highlight the quality and fast delivery of the products. The company emphasizes trust and transparency in their mission to provide ethically sourced, naturally raised, and regeneratively ranched meats from independent, family-owned ranches in the U.S.A.